Business

The New York Times pulls out of Apple News

The New York Times has become the highest-profile media organization to leave Apple News, saying the tech giant's service was not helping achieve the newspaper's subscription and business goals.

Consumer & Gadgets

Advertising source may drive experience for some Siri users

Advertisements on a voice assistant like Alexa or Siri may be more effective if the assistant is viewed as the medium for the ad, not the source. However, user motives play a role in how these persuasive messages are received, ...

Business

X unlikely to win back advertisers before holiday season

Elon Musk picked Linda Yaccarino to be chief executive officer of X, the company formerly known as Twitter, with hope that the former NBCUniversal executive would convince advertisers who had stopped spending on the site ...

Internet

Twitter surges as global user growth revives

Twitter shares jumped Thursday after an update showing it added millions of new users and boosted ad revenue in the fourth quarter, sparking optimism over its growth prospects.

Internet

Google's ad sales slow dramatically, eroding parent's profit

Summertime revenue growth at Google's corporate parent slipped to its slowest pace since the pandemic jarred the economy more than two years ago, with advertisers clamping down on spending and bracing for a potential recession.

Internet

Twitter says it will relax ban on political advertising

Twitter says it will ease up on its 3-year-old ban on political advertising, the latest change by Elon Musk as he tries to pump up revenue after purchasing the social media platform last year.

Business

Upbeat quarterly update lifts Twitter shares

Twitter on Thursday posted better-than-expected results for the recently ended quarter with gains in revenue, profit and its user base, sparking a rally in shares for the messaging platform.

Business

NYTimes wins new digital subscribers as ad revenue craters

The New York Times Co.'s digital transformation continued during the second quarter, with its online subscription and ad revenue now exceeding its print revenue, even as the economic aftershocks of the coronavirus pandemic ...

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