Internet

Meta to ask EU users' consent to share data for targeted ads

Social media giant Meta on Tuesday said it intends to ask EU-based users to give their consent before allowing targeted advertising on its networks including Facebook, bowing to pressure from European regulators.

Business

AI tools threaten to upend ad industry

Data-driven algorithms supercharged the advertising industry by enabling precisely targeted campaigns, but new AI tools may be about to shake the sector once again.

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