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Patent talk: Apple logo could light up notifications

How could two blah words "adjustable decoration" garner so much chatter in days? Well, it's about Apple, that's one hotly scented trail, and it's about how the Apple logo might become more than a brain imprint for Apple ...

Logo

A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization (a logotype or wordmark).

In the days of hot metal typesetting, a logotype was a uniquely set and arranged typeface or colophon. At the level of mass communication and in common usage a company's logo is today often synonymous with its trademark or brand.

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