Digital streaming platforms are online services that deliver audio‑visual content over the internet via on‑demand and live streams, typically using subscription or ad‑supported business models. Research in this area examines competition among major services, shifts from broadcast and cable television to streaming, and the economics of subscriber growth, churn, and advertising. It also addresses platform governance, regulatory frameworks for content and privacy, and the broader transformation of media consumption, content creation, and distribution infrastructures such as content delivery networks.
Consumer & Gadgets
This month marks a decade since Netflix—the world's most influential and widely subscribed streaming service—launched in Australia.
Mar 18, 2025
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Consumer & Gadgets
YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they ...
Mar 14, 2025
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Consumer & Gadgets
From music to film, subscriptions have become essential. The average number of subscriptions an American consumer maintains is four and a half, spending nearly US$1,000 a year. The average Canadian household pays for two ...
Mar 11, 2025
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