Here's how sports brands can appeal to fans in the metaverse
Virtual, immersive fan experiences in the metaverse are taking professional sports to a whole new level.
Feb 26, 2024
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Marketing Letters: A Journal of Research in Marketing mission is to publish provocative, novel findings on important and current marketing topics that spark conversations.
Virtual, immersive fan experiences in the metaverse are taking professional sports to a whole new level.
Feb 26, 2024
0
25