Internet
When it comes to privacy, you've probably heard some say they "don't care about privacy if there's nothing to hide." Typically, someone who says this is not taking into account that you may have strong beliefs on the very ...
Jul 18, 2022
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4
Other
Uber and Lyft are popular on-demand ways to travel, but does that mean trains and busses are a thing of the past? Travelers prefer different modes of transportation at different times. So how can all these modes co-exist ...
Jul 20, 2021
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4
Internet
Paid video streaming services on your television, smart phone or other devices are increasingly replacing traditional video entertainment platforms of cable, satellite and broadcast TV. The growth of these services, known ...
May 5, 2021
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6
Internet
It's a common assumption among marketers that if you can customize any form of marketing, particularly mobile advertising, you'll get better results. With this in mind, mobile marketing relies significantly on user tracking ...
Mar 8, 2021
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6
Business
If you are a budget-conscious traveler, there is a chance you've used a travel site aggregator like Orbitz to book your air transportation. Or, perhaps you shopped around on multiple aggregators, and made your final booking ...
Sep 2, 2020
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4
Internet
New research in the INFORMS journal Information Systems Research finds that the purchasing decision of customers considering buying e-books is significantly influenced through easy access to a combination of e-book previews ...
Jan 30, 2020
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4
Consumers want what they want, and they want it now. Drone delivery has long been talked about as an option to satisfy consumer delivery demands, but how realistic is it? New research in the INFORMS journal Transportation ...
Jan 29, 2020
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2
Internet
How long has it been since you logged onto a Web site and you were prompted to decide whether to opt out of "cookies" that the site told you will enhance your online experience? Minutes? Hours?
Jan 17, 2020
1
4
Software
In the video game industry, the ability for gaming companies to track and respond to gamers' post-purchase play opens up new opportunities to enhance gamer engagement and retention and increase video game revenue.
Sep 25, 2019
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3
Internet
There are more than 60 million business pages on Facebook and that number is from 2017. With those pages come scores of positive and negative posts generated by Facebook users. What researchers have seen is companies have ...
Sep 13, 2019
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