Hi Tech & Innovation

Researchers have taught an algorithm to 'taste'

For non-connoisseurs, picking out a bottle of wine can be challenging when scanning an array of unfamiliar labels on the shop shelf. What does it taste like? What was the last one I bought that tasted so good?

Internet

How to make online recommendations work better

Researchers from Erasmus University published a new paper in the Journal of Marketing that explores online recommendations and their effectiveness, providing marketers with tools to maximize this important engagement tool.

page 1 from 1

Taste

Taste (or, more formally, gustation) is a form of direct chemoreception and is one of the traditional five senses. It refers to the ability to detect the flavor of substances such as food, certain minerals, and poisons. In humans and many other vertebrate animals the sense of taste partners with the less direct sense of smell, in the brain's perception of flavor. In the West, experts traditionally identified four taste sensations: sweet, salty, sour, and bitter. Eastern experts traditionally identified a fifth, called umami (savory). More recently, psychophysicists and neuroscientists have suggested other taste categories (umami and fatty acid taste most prominently, as well as the sensation of metallic and water tastes, although the latter is commonly disregarded due to the phenomenon of taste adaptation.[citation needed]) Taste is a sensory function of the central nervous system. The receptor cells for taste in humans are found on the surface of the tongue, along the soft palate, and in the epithelium of the pharynx and epiglottis.

This text uses material from Wikipedia, licensed under CC BY-SA