October 7, 2020
Socially-distanced Halloween: Nextdoor app shows users how their neighbors celebrate
Halloween will look a little different this year as Americans pivot to socially-distanced trick-or-treating and make sure every costume is paired with a mask.
Nextdoor launched its yearly trick-or-treating map that allows users to see how their neighbors are celebrating Halloween amid the pandemic.
Users can choose to post whether they are adorning their house with haunted decor, partaking in pumpkin projects, such as jack-o-lanterns, or participating in a costume wave parade across the neighborhood.
The social networking app will also allow families to plan a Halloween night sightseeing route.
Nextdoor also partnered with Party City to launch an augmented reality experience to bring "virtual visitors", or Halloween-themed cartoons, into a user's home, neighborhood or local Party City store.
Users can find these characters by using the smartphone camera through the Treat Map in the app.
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