Business

Applying blockchain to digital advertising

The same technology that secures cryptocurrency systems could also protect users from invasive and predatory advertising, according to a new study from researchers at the University of Georgia.

Business

Facebook ad business hit by new Apple privacy rules

Facebook said Wednesday that Apple's iPhone privacy changes, which allow users to block tracking, significantly affected its advertising revenues because less data could be collected.

Business

Google cracks down on climate change denial by targeting ads

Google is cracking down on digital ads promoting false climate change claims or being used to make money from such content, hoping to limit revenue for climate change deniers and stop the spread of misinformation on its platforms.

Business

Disney+ ad-free subscription cost to rise by 38% in December

Walt Disney Co. said Wednesday it is raising prices for streaming subscribers in the U.S. who want to watch Disney+ without ads, as more viewers switch to what CEO Bob Chapek described as the "best value in streaming."

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