Business

X unlikely to win back advertisers before holiday season

Elon Musk picked Linda Yaccarino to be chief executive officer of X, the company formerly known as Twitter, with hope that the former NBCUniversal executive would convince advertisers who had stopped spending on the site ...

Internet

Social media platforms face a reckoning over hate speech

For years, social media platforms have fueled political polarization and hosted an explosion of hate speech. Now, with four months until the U.S. presidential election and the country's divisions reaching a boiling point, ...

Business

Netflix sets $7 monthly price for its ad-supported service

Netflix next month will unveil the first version of its video streaming service with ads, giving cost-conscious viewers a chance to watch most of its shows at a steep discount in exchange for putting up with commercial interruptions.

Consumer & Gadgets

Advertising source may drive experience for some Siri users

Advertisements on a voice assistant like Alexa or Siri may be more effective if the assistant is viewed as the medium for the ad, not the source. However, user motives play a role in how these persuasive messages are received, ...

Internet

Glitches, loopholes dent Facebook election misinformation efforts

Despite a concerted effort by Facebook to stem political misinformation ahead of the US elections, false and misleading ads are still circulating as a result of glitches and loopholes—and what critics claim is weak enforcement ...

Business

Facebook quarterly profit jumps despite ad boycott

Facebook's profit jumped in the recently-ended quarter as the leading social network benefitted from a rebounding online ad market despite a boycott, the company reported Thursday.

Internet

Google's ad sales slow dramatically, eroding parent's profit

Summertime revenue growth at Google's corporate parent slipped to its slowest pace since the pandemic jarred the economy more than two years ago, with advertisers clamping down on spending and bracing for a potential recession.

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