Business

Boeing reports surprise profit and says it will cut fewer jobs

Boeing landed its first quarterly profit since 2019 on higher defense earnings and a recovering commercial aviation market that will enable the company to cut fewer jobs than initially planned, according to results released ...

Energy & Green Tech

Visualizing a city's energy use

The building sector in the U.S. accounts for 39 percent of energy use, with commercial buildings responsible for about half of that. As cities grapple with climate change, making commercial buildings more efficient is a key ...

Robotics

New algorithm flies drones faster than human racing pilots

For the first time, an autonomously flying quadrotor has outperformed two human pilots in a drone race. The success is based on a novel algorithm that was developed by researchers of the University of Zurich. It calculates ...

Business

Boeing to reduce 787 production after identifying new jet issue

Boeing is cutting production on the 787 Dreamliner after identifying a new problem with the plane, the company announced Tuesday in the latest in a series of setbacks as the aviation giant struggles to fully recover from ...

Business

Study: Oil demand likely to grow despite pandemic

The COVID-19 pandemic has significantly affected both consumer and commercial transportation, but global oil demand will probably continue to grow through 2030, according to a new study.

Automotive

Stellantis keeps UK plant to produce electric vehicles

European carmaker Stellantis on Tuesday said it was keeping its Vauxhall plant in northern England, which will become the group's first factory to produce a solely battery-electric vehicle.

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Commercialization

Commercialization is the process or cycle of introducing a new product or production method into the market. The actual launch of a new product is the final stage of new product development, and the one where the most money will have to be spent for advertising, sales promotion, and other marketing efforts. In the case of a new consumer packaged good, costs will be at least $10 million, but can reach up to $200 million.[citation needed]

Commercialization is often confused with sales, marketing or business development. The Commercialization process has three key aspects:

This text uses material from Wikipedia, licensed under CC BY-SA